Zoos SA is a not-for-profit conservation charity that saves species from extinction and connects people with nature.

We are proud to welcome more than half a million people through our gates each year and are not slowing down. With the rollout of our 20-Year Master Plan and a number of exciting projects on the horizon, we’re thrilled to expand and evolve our workforce to position us for continued growth into the future.

ABOUT THE ROLE...

Zoos SA is looking for a vibrant and Marketing Coordinator to join the Community and Engagement team permanently and full-time.  

Under the direction of the Marketing Manager, work as part of the broader Community Engagement team at Zoos SA to help drive Zoos SA’s marketing activities and the achievement of KPIs through the management and ongoing development of Zoos SA's approaches to market.

This is a key role in brand promotion and will have the following key responsibilities:

• In consultation with the Assistant Marketing Managers, develop and implement advertising, marketing and promotional campaigns across multiple channels including print and digital channels
• In consultation with the Assistant Marketing Managers, develop and execute member acquisition; retention; reactivation and conversion strategies and campaigns
• Track Zoos SA’s channels and under the direction of Marketing Manager build conversion pipeline, develop retargeting strategy and upsell strategies
• In consultation with the Assistant Marketing Managers, help manage Zoos SA’s website, develop landing pages and apps including working closely with internal teams and/or our digital agency on SEO and conversion optimisation projects including the ongoing analysis and reporting of results and using insights to inform current activities and future planning
• Assist with updates to the website by gathering and producing information and assets as required
• Independently implement and organise promotions for Zoos SA’s products
• Assist with the execution and delivery of email marketing activities.

ABOUT YOU…

To be considered for this fast-paced and exciting position, you will need to meet the following criteria:

• Tertiary studies in Media or Marketing
• Strong written and verbal communication skills that can be employed from board-level to entry-level positions.
• Deal with customer queries and complaints and with situations of conflict
• Understand and use Google Analytics, Google Adwords, content management systems and email marketing services to access, analyse and interpret data.
• Ability to work within a team to develop conceptual ideas into high-quality assets such as websites, EDM's, and other digital deliverables
• Strong interpersonal skills and an ability to work under pressure to achieve deadlines.
• Availability to work some weekends, nights and public holidays as required

HOW TO APPLY...

Please complete the requested work history & education information on the application page and attach your resume, cover letter and any certificates in the education section. This will assist us in assessing your suitability for this role.

Zoos SA is passionately committed to equal employment opportunity. We believe diversity, inclusion and reconciliation are fundamental to our rich organisational culture and values, and we demonstrate this commitment through all our employment practices so that our people continue to reflect the local communities in which we work. If you would like to talk to our team directly regarding this, please call Genesse on: 08 8230 1211

If you want to move into a visible marketing position with great exposure to an iconic SA brand, we would love to hear from you!